These brilliant UI designers at Apple must have been tipsy that day, no other way about it. Imagine you’re writing an email from the Apple mail client and you need to attach an image from the library. A screenshot. First of all, there is no attach button or insert image option. But a very curious mind might suggest holding your finger on the email text to open a contextual menu. It’s worth noting that such a menu is nowhere else to be found in iOS – except maybe just for cut/paste, but now we’re talking about pictures and attachments. In this menu, pay attention, there’s again nothing about adding a picture or attachment, but there is a right arrow, which kind of hints at something. You press it, and there you find two more menu items, insert picture and insert attachment. The first inserts the image into the text – which I do not want. The picture is huge, and I do not want to insert it into the text. I go to insert attachment, and there is everything except for pictures. Someday Apple will adopt a file system for phones and call it a huge breakthrough.

